Wikipedia is mirror that reflects the world around it. Sometimes the reflections are accurate, other times they get distorted.  Either way, we can look at the data in Wikipedia to see which reflections are being looked at the most using powerful analytics tools that are part of the platform.
Our convenor, Andy Mabbett (normally found on a Brompton) gave a talk introducing Wikimedia since our reason for being there was to recruit and train new editors of Wikipedia.
Thanks to the Physiological Society for having us and Anisha Tailor for putting the program together.